Paige Wyatt
I'm a creative marketing and
brand specialist working at the intersection of design and performance -
delivering integrated campaigns that connect brand, e-commerce, and
digital marketing.
Relocating to London, May
2026
What I Do
Over the past 9 years, I've
worked at Evo Cycles, one of New Zealand's leading retailers. During this
time, the business has grown from 6 to 33 stores nationwide.
Working within an
in-house creative environment, I've contributed to shaping the brand
across digital platforms, e-commerce, and retail - delivering campaigns
that connect online and in-store experiences.
My work spans the full campaign
lifecycle; from concept and creative direction, through to execution,
optimisation, and performance.
I specialise in building cohesive
brand systems, delivering integrated campaigns, and driving measurable
results across paid media, email marketing, and e-commerce experiences. I
also lead brand partnerships and activations that extend reach beyond
traditional channels.
Campaign Development
Leading end-to-end campaign delivery - from development through to
execution, optimisation, and performance tracking.
Email Marketing
Designing and executing lifecycle email strategies using Klaviyo and
Mailchimp to drive engagement and retention.
Paid Social
Managing paid
social strategy and campaign performance across Meta Ads, with a focus
on measurable growth.
E-Commerce User Experience
Designing conversion-focused online experiences that improve usability,
drive sales, and support customer journeys.
Brand Direction
Maintaining strong, consistent brand identity across digital, retail,
and campaign touchpoints.
Partnerships & Activations
Delivering sponsorships and brand collaborations, including events with
the Weet-Bix Triathlon and Warriors Community Foundation.
I hold both a Bachelor's and
Master's in Computer Graphic Design from the University of Waikato in
New Zealand. My focus for this was on mobile e-commerce and
user-experience.
I'm relocating to London
in May 2026 and am seeking opportunities to bring this integrated
approach to new brands and markets.